What remarketing audiences cannot be defined by default?

[Ritesh Kumar]

The options are:

1) Users who visited a specific page on a website
2) Users who visited a physical store
3) Users who speak a particular language
4) Users who played a video on a website

Can someone answer this above question for me?

[Present Slide]

Users who visited a physical store cannot be defined as a remarketing audience by default. You will need to use an offline data collection method to take those user’s details. This data can then be used to create a custom audience in Google Ads.

Thus, the correct answer is option 2: Users who visited a physical store

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